In order to compete in the export market, Toyota Indonesia apparently has two models of their flagship SUV, the Toyota Rush and the Toyota Fortuner. From the data recorded, Indonesia has succeeded in exporting 50,300 units of the Toyota Rush, and 45,300 units of the Toyota Fortuner. Both of these SUVs contributed nearly 50% of the sales. In fact, Toyota’s Complete Built Up vehicles recorded the highest achievements in the last five years, namely with 208,500 units.
In addition to the Toyota Rush and Fortuner, another car model that is also quite high in demand is the Vios. Vios alone has already sold 31,000 units. Then for the Multi Purpose Vehicle segment, aka MPV, the most popular models for export include Kijang Innova and Avanza. Toyota Indonesia successfully exported 5,300 units of the Toyota Kijang Innova, and 28,900 units of the Toyota Avanza. Not only that, it turns out that LCGC models like Agya are also quite widely exported, with a total of 27,800 units.
Aside from exporting Complete Built Up vehicles, it turns out that Toyota also sells 45,400 units of unraveled Complete Knock Down / CKD vehicles. Then there are also gasoline and ethanol engines of type TR and NR which are exported with a total of 123,600 units. And incredibly, Toyota’s export products have penetrated more than 80 destination countries spread across the Asia-Pacific region, the Middle East, Latin America, Africa, and the Caribbean.
Warih Andang Tjahjono as President Director of Toyota Motor Manufacturing Indonesia or TMMIN said that maintaining and improving export performance is not easy, because it involves many factors, such as product competitiveness, supporting infrastructure, and regulations. Therefore, he expressed his gratitude for the support from all parties, especially the Indonesian government, which always evaluates sectors that affect national export activities.